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Over the past couple of years, the trajectory of the tokenized Pokémon card niche has been up only, regardless of what's been happening in the rest of crypto.
This blooming has been accelerating, with onchain gacha spends having reached a new height of +$227M in May. The overall success makes sense, as tokenization solves a number of problems here: better global liquidity, de-physicalized trading, DeFi possibilities (like Jupiter's new Offerbook), and etc.
Of course, there's also just something plainly psychologically exciting about pulling a randomized item that has a small chance of being rare loot. It's not rocket science why this is popular, especially when paired with Pokémon's beloved IP.
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