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89% of Family Offices Hold No Crypto: J.P. Morgan

The bank's 2026 survey of 333 family offices found 89% have no crypto exposure, with only 17% planning to invest going forward.
89% of Family Offices Hold No Crypto: J.P. Morgan
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Despite headlines around institutional crypto adoption, 89% of family offices hold no digital assets, according to J.P. Morgan Private Bank's 2026 Global Family Office Report.

What's the Scoop?

  • Survey Results: J.P. Morgan Private Bank interviewed 333 family offices across 30 countries with an average net worth of $1.6B. The findings show 89% have no cryptocurrency exposure, while 72% have no gold exposure either.
  • Future Interest: Only 17% of family offices said crypto and digital assets would be a theme they prioritize going forward. By comparison, 65% plan to invest in AI.
  • J.P. Morgan's Internal Debate: The report noted the bank is having its own internal discussions about crypto's portfolio role and what role digital assets should play in a portfolio and how much should portfolios allocate.
  • Current Allocations: Family offices allocate approximately 75% of assets to public equities and alternative investments, with U.S. large-cap equities dominating public holdings.

Bankless Take:

It’s interesting to see that the family offices remain unallocated to not only crypto, but gold too — these “hottest” assets. Alternative investments is a hint too. Likely these funds have personal connections that allow them to invest in private opportunities and are unwilling to take risks. Even the fact that interest in AI investments is only 65% is rather telling. Anything viewed as a fad is passed over.


David Christopher

Written by David Christopher

570 Articles View all      

David is a writer/analyst at Bankless. Prior to joining Bankless, he worked for a series of early-stage crypto startups and on grants from the Ethereum, Solana, and Urbit Foundations. He graduated from Skidmore College in New York. He currently lives in the Midwest and enjoys NFTs, but no longer participates in them.

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