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Robinhood is moving deeper into prediction markets, announcing it will let users trade on the outcome of pro and college football games ahead of the 2026 season.
What’s the Scoop?
- Game Outcomes on the Line: Users can wager on all pro regular season matchups and games involving college Power 4 schools and independents. The service rolls out in the coming days, in time for the 2026 NFL and NCAA seasons.
- Kalshi Partnership: The product builds on Robinhood’s March partnership with Kalshi, a platform that powers Robinhood’s broader prediction markets hub. Kalshi supports crypto payments, including
Solana and USDC. - Not Endorsed: Robinhood emphasized its football markets are not endorsed by any professional or college athletic associations.
Bankless Take:
The global sports gambling market was estimated to be over $100B in 2024. Robinhood appears keen on capturing this market as it looks to create an exchange tailored for the next generation of financial speculators.
Robinhood launches NFL and college football prediction markets https://t.co/ptttNgoYnW
— CNBC (@CNBC) August 19, 2025
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