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YouTube’s latest policy update on gambling content sparked panic among crypto gaming creators, but the platform says the changes won’t target legitimate gaming or NFT-related videos.
What's the scoop?
- Policy Expansion: Starting November 17th, YouTube will ban links or promotions directing viewers to gambling sites that offer items with real-world value like game assets or NFTs.
- YouTube's Clarification: Many people on Crypto Twitter feared this policy would sweep up crypto gaming channels, since blockchain-based games typically involve tradable tokens. However, YouTube told Decrypt the policy is aimed at casino and gambling sites, not gaming experiences or discussions of NFTs.
- Industry Context: The move comes amid rising sponsorships from casino-style sites offering crypto and NFTs as rewards, prompting YouTube to tighten standards to protect users, especially minors.
- Fine Print: Only Google-certified gambling operators are exempt, and any video promising “guaranteed returns” still risks removal or age restriction.
Bankless take:
YouTube’s clarification is a big relief for crypto gamers, though this episode also underscores how platform policies can shift overnight and how fragile onchain content’s footing remains on centralized platforms.
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