# OpenAI Acquires Tech Talk Show TBPN: WSJ

*Author: Jack Inabinet*
*Published: Apr 2, 2026*
*Source: https://www.bankless.com/read/news/openai-acquires-tech-talk-show-tbpn-wsj*

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According to new [reporting](https://www.wsj.com/cmo-today/openai-buys-tech-industry-talk-show-tbpn-484c01c5?gaa_at=eafs&gaa_n=AWEtsqcejO3EihZQ_RMNMqBlT3Bo9RvhHt2xEy_DR5Cs8IS47S2xoPYRLcAGrB5oDxs%3D&gaa_ts=69ceac17&gaa_sig=DfOEtpkp8uvsXf4qaPx0QPaP6LsGsrqOcoEyX8TgA9w0v6xelUyGIlppEDkzl45Er_b--OP4uBEjZeItzYYWnA%3D%3D) published by *The Wall Street Journal*, OpenAI is making a fresh bet on media, acquiring tech talk show TBPN.

### What's the Scoop?
- **Betting on News:** Per The Wall Street Journal, ChatGPT creator OpenAI has [acquired](https://www.wsj.com/cmo-today/openai-buys-tech-industry-talk-show-tbpn-484c01c5?gaa_at=eafs&gaa_n=AWEtsqcejO3EihZQ_RMNMqBlT3Bo9RvhHt2xEy_DR5Cs8IS47S2xoPYRLcAGrB5oDxs%3D&gaa_ts=69ceac17&gaa_sig=DfOEtpkp8uvsXf4qaPx0QPaP6LsGsrqOcoEyX8TgA9w0v6xelUyGIlppEDkzl45Er_b--OP4uBEjZeItzYYWnA%3D%3D) TBPN, a tech-focused talk show built around news and executive interviews that has [surged](https://www.nytimes.com/2025/10/11/technology/tbpn-silicon-valley.html) in popularity since landing a breakout interview with Meta founder Mark Zuckerberg last September.
- **Deal Specifics: **OpenAI declined to disclose the terms of the transaction. Under the deal, TBPN will [reportedly](https://www.wsj.com/cmo-today/openai-buys-tech-industry-talk-show-tbpn-484c01c5?gaa_at=eafs&gaa_n=AWEtsqcejO3EihZQ_RMNMqBlT3Bo9RvhHt2xEy_DR5Cs8IS47S2xoPYRLcAGrB5oDxs%3D&gaa_ts=69ceac17&gaa_sig=DfOEtpkp8uvsXf4qaPx0QPaP6LsGsrqOcoEyX8TgA9w0v6xelUyGIlppEDkzl45Er_b--OP4uBEjZeItzYYWnA%3D%3D) wind down its existing advertising business, transitioning to support OpenAI's "company communications and marketing" under the direction of Chief Global Affairs Officer Chris Lehane. Still, OpenAI maintains that TBPN will remain editorially independent, retaining control over its programming, editorial decisions, guest selection and production schedule.
- **Fast-Growing Show:** Although TBPN's viewership remains modest at ~70k viewers per episode, the show punches above its weight, frequently securing interviews with high-profile guests including Microsoft’s Satya Nadella and OpenAI’s Sam Altman. The show [generated](https://www.wsj.com/cmo-today/openai-buys-tech-industry-talk-show-tbpn-484c01c5?gaa_at=eafs&gaa_n=AWEtsqcejO3EihZQ_RMNMqBlT3Bo9RvhHt2xEy_DR5Cs8IS47S2xoPYRLcAGrB5oDxs%3D&gaa_ts=69ceac17&gaa_sig=DfOEtpkp8uvsXf4qaPx0QPaP6LsGsrqOcoEyX8TgA9w0v6xelUyGIlppEDkzl45Er_b--OP4uBEjZeItzYYWnA%3D%3D) ~$5.0M in 2025 revenue and is [reportedly](https://www.wsj.com/cmo-today/openai-buys-tech-industry-talk-show-tbpn-484c01c5?gaa_at=eafs&gaa_n=AWEtsqcejO3EihZQ_RMNMqBlT3Bo9RvhHt2xEy_DR5Cs8IS47S2xoPYRLcAGrB5oDxs%3D&gaa_ts=69ceac17&gaa_sig=DfOEtpkp8uvsXf4qaPx0QPaP6LsGsrqOcoEyX8TgA9w0v6xelUyGIlppEDkzl45Er_b--OP4uBEjZeItzYYWnA%3D%3D) on pace to gross more than $30.0M this year.

> TBPN has been acquired by OpenAIThe world is changing quickly but TBPN will stay the same. Live every weekday just with a lot more resources.Thank you to everyone that has been a part of this journey big or small. We are 17 months in and unironically just getting started. [pic.twitter.com/TLvPxxMGVe](https://t.co/TLvPxxMGVe)— Jordi Hays (@jordihays) [April 2, 2026](https://twitter.com/jordihays/status/2039756490387624327?ref_src=twsrc%5Etfw)