CC0's Second Coming
AI has finally given CC0 the expansion engine it always needed. The proof is in the games.
A particular synergy has been emerging over the past few weeks, and it's one of the more interesting things happening right now: AI as an accelerant for CC0, solving what's handicapped this corner of crypto since 2021.
Quick refresher: CC0 is an intellectual property (IP) license which allows anyone to build on a piece of IP. In crypto, that's taken the form of Punk, Milady, and Loot derivatives, Nouns CPG products, BAYC-branded brands. Extend the lore, make merch, ship a game, keep the money. The license has existed for years. It was never the problem.
The problem was that expanding a creative universe required writers, artists, and designers: services which yielded high execution costs and made much of what did get built turn on capital and connections, rather than the communal engagement many signed up for. Loot is the canonical case: ripe for expansion, but the (lack of) tooling kneecapped the ambition.
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David Christopher
David is a writer/analyst at Bankless. Prior to joining Bankless, he worked for a series of early-stage crypto startups and on grants from the Ethereum, Solana, and Urbit Foundations. He graduated from Skidmore College in New York. He currently lives in the Midwest and enjoys NFTs, but no longer participates in them.
