# World Liberty Financial to Launch on Sept. 16, Says Trump

*Author: David Christopher*
*Published: Sep 13, 2024*
*Source: https://www.bankless.com/fr/world-liberty-financial-to-launch-on-sept-16th-says-trump*

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Yesterday on Twitter, Trump announced that his DeFi project, World Liberty Financial, will [launch on September 16th](https://x.com/realDonaldTrump/status/1834311432982135015).

## What’s the Scoop?
- **Token Allocation:** An initial whitepaper draft stated that [**70% of the non-transferable tokens**](https://www.bankless.com/trumps-defi-dreams-are-making-everyone-nervous) will be distributed to insiders, with the remainder offered for sale.
- **Project Details:** The “high-yield”  WLFI will be built on Aave, [Coindesk reported](https://www.coindesk.com/business/2024/09/03/inside-the-trump-crypto-project-linked-to-a-2m-defi-hack-and-former-pick-up-artist/), and has ties to another recently hacked lending platform, Dough Finance, whose team will also play critical roles in World Liberty’s operations.
- **Regulatory Scrutiny:** With Trump’s 2024 campaign ongoing, many expect the project to face heightened scrutiny, particularly if it fails to gain regulatory approval.

## Bankless Take:
While initially sparking excitement, sentiment about World Liberty Financial’s launch has turned notably critical, with many seeing it as a potential liability for Trump’s campaign. Anxieties revolve around the project inviting [legal trouble](https://x.com/nic__carter/status/1831145983847137451), especially given its ties to a previously hacked protocol, and distracting Trump’s team from the election. While Trump’s direct involvement may turn out to be minimal, the risks of launching this high-stakes venture so close to the election remain clear. If anything goes wrong, the consequences could be far-reaching.

> .[@WorldLibertyFi](https://twitter.com/worldlibertyfi?ref_src=twsrc%5Etfw) [pic.twitter.com/rHEGQXl4jL](https://t.co/rHEGQXl4jL)— Donald J. Trump (@realDonaldTrump) [September 12, 2024](https://twitter.com/realDonaldTrump/status/1834311432982135015?ref_src=twsrc%5Etfw)
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